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All quotes by Eric Ries

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Entrepreneurs always pitch their idea as 'the X of Y', so this is going to be 'the Microsoft of food.' And yet disruptive innovations usually don't have that character. Most of the time, if something seems like a good idea, it probably isn't.

Topics: Always Character Disruptive Entrepreneurs Food Going Good Good Idea Idea Innovations Like Microsoft Most Pitch Seems Something Time

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Biography

Nationality: American

Type: Businessman

Born: September 22nd, 1979

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Quote By Eric Ries KeenBrain. Retrieved July 9, 2026, from

/quotes/quote/e/eric_ries_512180">

Modern Language Association (MLA):

“Quote By Eric Ries” KeenBrain. n.d. Thu. 9 July. 2026 from

/quotes/quote/e/eric_ries_512180">

Chicago Manual Style (CMS):

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