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Yves Behar Quotes


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Quotes by Yves Behar

Showing 11-20 of 49 Quotes by Yves Behar

I've been influenced by some of the greatest designers. Charles Eames. And Bruno Munari in the '50s in Italy - when they had to retool the industry of war into an industry to help society. In a way, I'm influenced by designers that were there at a radical time of change.

~Yves Behar

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Steve Jobs changed my life. He also changed the life of every designer.

~Yves Behar

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When clients come to my design agency and say 'I want to be the Apple of this or that,' we say 'Okay, are you ready to be the Steve Jobs?' Few are up to the task.

~Yves Behar

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The notion of 'reduce and refine' is one I've pursued. I truly believe that by making things less complex, by finding innovative ways to make sustainability affordable, we can advance the notion that it is possible.

~Yves Behar

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I want to work on things that aren't self-evident, to propose things that are radically different and game-changing.

~Yves Behar

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What I learned from my years in Silicon Valley is that design can have a primary role in how a business is shaped, how a company can be design-driven. In my experience of large industry in Europe, that knowledge has been lost.

~Yves Behar

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I wanted to be a writer as a teen... so storytelling was my first love. In my late teens, design became an obsession as I realized that I could express myself through the medium. Much later, when I founded Fuseproject in 1999, our slogan became 'design brings stories to life.'

~Yves Behar

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Consumers want products that tell stories, have magic, and inspire.

~Yves Behar

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The biggest challenge is that when people look at low price point products, they essentially invest less money in development, innovation, and new technology. And in order to innovate at a lower price point, and make sustainability attainable to the masses, you have to invest more. But that's counterintuitive for a lot of businesses.

~Yves Behar

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Part of my life is spent designing in urban centers, and part of my life has been spent in factories. But the other part of my life is spent in nature.

~Yves Behar

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Biography

Nationality: Swiss

Type: Designer

Born: Unknown

Links

Find Yves Behar on Amazon

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