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Leo Burnett Quotes


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Quotes by Leo Burnett

Showing 31-34 of 34 Quotes by Leo Burnett

The sole purpose of business is service. The sole purpose of advertising is explaining the service which business renders.

~Leo Burnett

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Plan the sale when you plan the ad.

~Leo Burnett

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Whether or not the standard of living made possible by mass production and in turn by mass circulation, is supported by and filled with the work of us hucksters, I guess is something that only history can decide.

~Leo Burnett

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There's no such thing as 'hard sell' and 'soft sell.' There's only 'smart sell' and 'stupid sell.'

~Leo Burnett

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Biography

Nationality: American

Type: Businessman

Born: October 21st, 1891

Died: June 7th, 1971

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